Let's Fund That
Understanding and influencing public sentiment about transit funding
Advocacy Campaign Marketing
Comprehensive full-service marketing to understand sentiment and drive outcomes.
- Branding
- Graphic Design
- Web Design
- Traditional Advertising
- Digital Advertising
- Social Media
- Public Relations
- Email Marketing
Let’s Fund That
The campaign brought frustrations about public transit to the forefront, channeling them into a call for funding by the County Commission. The integrated campaign first surveyed the public then used specific sentiment to call them to email their council members ahead of the vote.
Making a Difference
Despite a $3M budget cut on the table, 1,541 constituent emails pushed council members to fully fund the next transit budget.
5.6Mtotal ad impressions
1,541emails generated from constituents
349"wannabe rider" advocates signed up
4swing votes earned
Don't Stop Now
Budgets happen every year, and the threat of cuts doesn't go away. Phase 2 of our efforts builds on the network we've grown and continues to target elected officials with positive community input.
